PRIVACY POLICY

 Last updated: August 5th, 2025

This Privacy Policy outlines how Ethos REI LLC ("we," "us," or "our") collects, uses, stores, and shares your personal information when you use our services ("Services"), including but not limited to:

  • Visiting our website at http://www.ethos-rei.com or any other site linking to this Privacy Policy.

  • Engaging with us in sales, marketing, or events.

If you have any questions or concerns regarding this policy, please contact us at Data-Request@Ethos-REI.com.

KEY POINTS

What personal information do we collect?

We collect personal information that you provide directly to us based on your interactions with our Services. This may include your name, phone number, email address, and mailing address.

Do we process sensitive personal information?

No, we do not process sensitive personal information such as racial or ethnic origins, sexual orientation, or religious beliefs.

Do we collect information from third parties?

No, we do not collect data from third-party sources.

How do we use your information?

We process your information to:

  • Provide, improve, and administer our Services.

  • Communicate with you.

  • Ensure security and fraud prevention.

  • Comply with legal requirements.

Do we share your data with third parties?

We may share certain user information with trusted business partners including title companies and hard money lenders for legitimate business purposes, such as verifying loan application interest and app engagement. Where such partners receive user data in exchange for monetary or other value, this may be considered a “sale” under certain privacy laws, including the CCPA.

You have the right to opt-out of such data sharing at any time. See Section 9 below for details on exercising this right.

How do we protect your information?

We implement security measures to protect your data, but no method is 100% secure. While we strive to safeguard your information, we cannot guarantee absolute security against unauthorized access.

What are your privacy rights?

Depending on your location, you may have rights regarding your personal data, including access, correction, deletion, and opting out of marketing communications.

How can you exercise your rights?

You can contact us at Data-Request@Ethos-REI.com to exercise your privacy rights.

TABLE OF CONTENTS

  1. What Information Do We Collect?

  2. How Do We Process Your Information?

  3. When and With Whom Do We Share Your Personal Information?

  4. How Long Do We Keep Your Information?

  5. How Do We Keep Your Information Safe?

  6. Do We Collect Information from Minors?

  7. What Are Your Privacy Rights?

  8. Do-Not-Track Features

  9. U.S. Residents’ Privacy Rights (Including Right to Opt-Out of Sale)

  10. Licensed Agent & Business Affiliation Disclosure

  11. Updates to This Policy

  12. Contact Information

  13. Reviewing, Updating, or Deleting Your Data

1. WHAT INFORMATION DO WE COLLECT?

We collect personal information that you provide when you:

  • Register on our Services.

  • Express interest in our products.

  • Contact us for inquiries or support.

Personal Information Collected:

  • Name

  • Phone number

  • Email address

  • Mailing address

We do not collect or process sensitive personal data.

2. HOW DO WE PROCESS YOUR INFORMATION?

We process your data to:

  • Create and manage user accounts.

  • Provide requested services.

  • Respond to inquiries and support requests.

  • Send service-related notifications.

  • Improve our products and marketing efforts.

  • Maintain security and prevent fraud.

  • Comply with legal obligations.

3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

We may share your information under the following circumstances:

  • Business Transfers: In cases of mergers, acquisitions, or asset sales.

  • Partner Integrations: We may share limited data such as name, email, or phone number with our preferred title company and hard money lending partners to facilitate lead tracking and app development support. We only share such data where allowed by law and with appropriate safeguards.

4. HOW LONG DO WE KEEP YOUR INFORMATION?

We retain your information as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

5. HOW DO WE KEEP YOUR INFORMATION SAFE?

We implement technical and organizational security measures but cannot guarantee complete protection against cyber threats. Use our Services at your own risk and within a secure environment.

6. DO WE COLLECT INFORMATION FROM MINORS?

No, we do not knowingly collect or market to individuals under 18 years of age. If we discover such data has been collected, we will promptly delete it.

7. WHAT ARE YOUR PRIVACY RIGHTS?

You have the right to:

  • Withdraw consent at any time.

  • Opt-out of marketing communications.

  • Review, update, or delete your data.

  • Request a list of third parties with whom we have shared your data.

To exercise your rights, contact Data-Request@Ethos-REI.com.

8. DO-NOT-TRACK FEATURES

We currently do not respond to Do-Not-Track (DNT) signals due to the lack of a universal standard.

9. U.S. RESIDENTS’ PRIVACY RIGHTS (INCLUDING RIGHT TO OPT-OUT OF SALE)

If you are a resident of California or other U.S. states with data privacy legislation, you may have additional rights under state law including:

  • The right to know what personal information we collect and how it is shared.

  • The right to request deletion of your personal information.

  • The right to opt-out of the sale or sharing of your personal data to third parties.

We may share user signup and loan inquiry data with our partners in exchange for financial support. This may be considered a "sale" under CCPA. You may opt-out of such sharing by submitting a request to Data-Request@Ethos-REI.com.

10. LICENSED AGENT & BUSINESS AFFILIATION DISCLOSURE

As part of our business, we may be affiliated with licensed real estate agents and brokers. We disclose such affiliations where required by law.

11. UPDATES TO THIS POLICY

We may update this policy periodically. The latest version will always be available on our website.

12. CONTACT INFORMATION

For privacy-related inquiries, contact us at:

Email: Data-Request@Ethos-REI.com
Website: http://www.ethos-rei.com

13. REVIEWING, UPDATING, OR DELETING YOUR DATA

To review, update, or request the deletion of your personal information, email Data-Request@Ethos-REI.com. We will process your request in accordance with applicable laws.

By using our Services, you acknowledge that you have read and understood this Privacy Policy and your rights under GDPR and CCPA.